The Importance of Professional Photography in Real Estate

There are still real estate agents today that choose to take photos of their client’s home on their own flip phones or cameras. The disservice they are doing to their clients is almost tantamount to what would be considered in other professions, like medicine, a gross malpractice.

Every day I peruse the MLS (Multiple Listing Service- the place where real estate listings are made public) and I am amazed at some of the low-quality poor photographs agents put up online to represent their client’s most valuable asset- their home.

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Perfecting The Sale In Pigeon Forge- A Case Study

                                 The Tolliver Cabin

My in-laws, Gerri and Harold Knott, several years back bought a cabin in Pigeon Forge, which they used to get away from the hustle and bustle and relax, and also to entertain family and friends. Back in the summer they told me of their plans to sell the cabin, so I prepared a plan for getting it on the market. Shortly after it was listed this fall it sold for a record price of $289,000 in literally just 8 hours of being on the market.

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